Everyone likes to believe they are a good driver. The unfortunate reality is that drivers in company fleet vehicles are at a higher risk of being in an accident than the average driver. One in five fleet vehicles are involved in some form of accident each year; drivers are 29-50% more likely to have a crash when driving for work purposes.

Irrespective of who is at fault in these accidents, the associated risks and costs are high. The average total insurance cost, inclusive of property damage, worker’s compensation and third-party costs is $28,122 per incident. These risks can be mitigated through the introduction of fleet management solutions and using this information to improve driver behaviour.

Without some form of measurement, drivers often have a limited understanding or awareness of their driving behaviour and style. Smartrak’s Fleet Management solution provides an interface with which to monitor and provide feedback to employees on their driving performance. Information surrounding over-speeding, harsh braking, and hard cornering can provide a generalised profile, and base level for drivers to improve upon.

Gamification of driver behaviour, where benchmarks are set, and teams and individuals are scored against each other can bring a level of competition to driving improvement that encourages better driving.

Fleet Management can be the unbiased and confidential platform with which your staff can be educated and strive to improve their driving outcomes. This approach acknowledges those who exhibit the desired behaviours while providing others with the insights they need to improve their performance.

Creating a culture of safe driving has been shown to reduce the risk of accidents, ensure your staff’s safety, and reduce the associated costs of incidents. Good driving behaviour is also good for your fleet, reducing maintenance costs by as much as 25%.

Smartrak's driver behaviour reporting is based upon the data from our class-leading GPS tracking solution. GPS is a very mature technology, and Smartrak has developed methodologies to provide the most accurate and reliable data. 

Smartrak's AVL GPS velocity data is incredibly precise, with accuracy to 0.36km/h, and data sampling to ensure any false data is removed from our sampling when reporting overspeeding.

Using Smartrak's precise data and our industry best practice for reviewing and responding to speeding and drive behaviour events, your fleet is ready to become a safer environment.